.png "Mexican fintech Stori posts first profit, boosts revenue 80 percent, serves 3.7M users, and targets a 2027 IPO, blending inclusion, tech efficiency, and sustainable growth in Latin America.")
Mexican fintech Stori posts first profit, boosts revenue 80 percent, serves 3.7M users, and targets a 2027 IPO, blending inclusion, tech efficiency, and sustainable growth in Latin America.
I’m Aadi. With an MBA focused on marketing and finance I’ve walked the trenches with fintech founders. I’ve seen what makes investors lean in or pull back. I’m writing this because Stori’s journey looks like more than just a number on a funding page. It might say something about how financial inclusion starts to pay off.
Summary:
What if a Mexican fintech hitting profits and eyeing an IPO in two years is not an anomaly but a bellwether of something bigger If that grabs you read on.
1. Stori hit its first sustained profit in mid-2025 and is aiming for an IPO by 2027.
2. Its annualized revenue is around 300 million dollars an 80 percent jump over the prior year.
3. It serves 3.7 million people with payment cards personal loans and high interest savings.
4. It approves about 99 percent of credit card applications and keeps non performing loans lower than its peers.
5. Cloud computing and AI are behind a 35 percent drop in cost to serve and cleaner underwriting.
Wanted to start with a quick story I heard while chatting with a friend in Mexico City. She applied for a credit card with literally one click and it was approved. No paperwork no branches. That experience is what fintech inclusion looks like on the ground. Stori is part of that world.
They reached profitability earlier this year. That feels kind of rare for fintechs in Latin America in 2025. They posted net income of 21.4 million pesos or about 1.1 million dollars by June. At the same time revenue shot up 80 percent to about 300 million dollars run rate.
That is impressive for serving middle and low income consumers. Lots of fintechs chase scale without showing they can turn a corner into profit.
Here’s maybe the most striking part. They approve 99 percent of credit card applicants. That sounds crazy until you remember how underserved much of Mexico’s population has been. Almost two thirds of adults still don’t have formal credit access.
Yet Stori has kept delinquency around 23 percent and that is better than peers. They have lean operations too. AI and cloud tools helped cut cost to serve by over 35 percent. That is not hype. That is concrete efficiency.
They are betting on an IPO by 2027 if things hold steady. That feels like a statement. Latin America has not seen many VC backed IPOs since Nubank hit the big leagues in 2021.
Stori raised about 280 million dollars in Series C, last valued at 1.2 billion in 2021. They are not chasing new rounds but planning an IPO instead. That would be a big moment in Latin American startup financing.
What’s interesting for founders and investors outside of Mexico too is this model. Profit plus inclusion plus tech tools driving both trust and efficiency. That combo is heating up. Feels like a playbook worth studying not just copying.
5 Do’s and Don’ts for Founders, Investors and Students:
1. Do focus on real profitability not just top line growth. If you can turn sustainable profit while scaling that signals strength.
2. Do build inclusion first then profitability. That 99 percent approval isn’t vanity. It opens new customer segments.
3. Do lean on tech measures to drive down service cost. AI and cloud aren’t just buzzwords if they cut 35 percent cost.
4. Don’t rush geographic expansion without a profitable core. Stori is staying mainly in Mexico while growing responsibly.
5. Don’t neglect the public market angle. Planning an IPO can align your growth with financial discipline.