Weaver Fintech grows rapidly with 130 000 new women customers monthly, driving revenue through digital lending, mobile payments, and insurance while expanding customer engagement and financial inclusion.
I am Aadi, an MBA in marketing and finance with hands-on experience analyzing fintech startups, digital lending models, and customer acquisition strategies. I track trends in mobile banking, payments, and financial technology adoption across Africa. In this article I explore how Weaver Fintech is leveraging digital platforms to capture new customers and redefine financial services.
Summary:
What happens when a fintech company attracts 130 000 new women customers every month while scaling digital payments, lending, and insurance products? Weaver Fintech offers a case study in customer-first growth that every entrepreneur and investor should notice.
1. Weaver Fintech reported a pre-tax profit of R370 million with revenue growth of 29 percent, driven by digital lending and fintech services
2. The company acquires 130 000 new customers monthly, 70 percent of whom are tech-savvy women in Africa
3. Fintech operations contribute 98 percent of pre-tax profit, with products spanning digital lending, mobile payments, and insurance
4. Retail operations under Homechoice grew 12 percent in sales and 63 percent in profit, supported by showroom expansion
5. Customer engagement is high with 496 million interactions and 20 million lead referrals in the first half of the year
Weaver Fintech has delivered a standout first half, posting a 48 percent increase in pre-tax profit to R370 million and revenue growth of 29 percent reaching R2.6 billion. Following the rebranding from Homechoice International, the company is placing a strong emphasis on digital financial services including online lending, mobile payments, and fintech-enabled insurance.
CEO Sean Wibberley highlighted the company’s long-standing relationships with customers and merchants. He emphasized that Weaver Fintech is transforming financial access across South Africa through a connected ecosystem that blends digital platforms with practical financial solutions.
Customer acquisition remains a core strength. With 3.7 million customers and 70 percent being digitally active women, Weaver Fintech brings in 130 000 new users every month. Most of these users discover the platform through word-of-mouth and engagement during online shopping experiences. This demonstrates how targeted fintech strategies and user-friendly apps can drive rapid adoption.
The fintech division is the main driver of growth, representing 98 percent of pre-tax profit. Revenue from digital lending, mobile payments, and insurance solutions rose 39 percent to R1.6 billion, while fee income climbed 43 percent to R581 million. Trading brands such as Finchoice and PayJustNow acquire more than 110 000 new customers monthly, and 20 percent of users now leverage multiple fintech products.
Weaver Fintech has shown resilience during economic challenges. Fee income grew 47 percent and cash collections reached R7.7 billion, reflecting efficiency in digital collections. The company provided flexible repayment options to clients affected by retrenchments and reduced reliance on external aid, showcasing practical solutions for customer retention.
Retail operations through Homechoice also contributed to overall growth. Sales increased 12 percent to R677 million and profits jumped 63 percent to R31 million. Expansion from 22 to 46 showrooms across seven provinces fueled new customer acquisition, which grew by 38 percent. This underscores the synergy between physical retail presence and digital engagement.
Looking ahead, Weaver Fintech plans to expand its digital ecosystem. Advanced B2B merchant services will enhance offerings for its network of over 3 100 merchants. High engagement is evident from 496 million customer interactions and 20 million lead referrals in just six months, signaling strong adoption across digital lending, mobile payments, and insurance products.
5 Do’s and Don’ts for Fintech, Entrepreneurs and Investors:
1. Do tailor digital financial products to specific demographics such as women or tech-savvy users.
2. Do integrate mobile payments, digital lending, and insurance to increase cross-product adoption.
3. Do leverage word-of-mouth and social engagement to reduce customer acquisition costs.
4. Don’t ignore physical retail touchpoints that can reinforce digital service adoption.
5. Don’t overcomplicate fintech solutions; simplicity drives trust and higher retention.